Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: Clique Media Group CEO Katherine Power gives us the scoop

Source: Fortune.com – video report

Date: Sep 22, 2016

Link: http://for.tn/2cuxfsH

Questions for discussion:

  • Who is the target customer?
  • What is the strategic thinking for the launch of this new line?
  • Do you think it will succeed?

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