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Discussion Topics for Today's Classroom

The Meal Kit Delivery Service Battle Is in Full Swing

Posted May 14th, 2017 by Brahm Canzer & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: But there’s plenty of room for everyone.

Source: Fortune.com – video report

Date: May 12, 2017

Link: http://for.tn/2qAnamg

Questions for discussion:

  • Who is the target customer for this industry?
  • Why do you suppose this market is growing so quickly?
  • Do you think one brand can dominate the entire market?

Tags: Business Ethics and Social Responsibility (p34) Competing in World Markets (p104) Customer-Driven Marketing (p350) Economic Challenges Facing Contemporary Business (p70) Forms of Business Ownership and Organization (p144) Human Resource Management : From Recruitment to Labor Relations (p252) Management Leadership and the Internal Organization (p216) Product and Distribution Strategies (p386) Production and Operations Management (p314) Promotion and Pricing Strategies (p426) Starting Your Own Business: The Entrepreneurship Alternative (p182) The Changing Face of Business (p2) Top Performance through Empowerment Teamwork and Communication (p284)

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