Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: LOS ANGELES — What do Caitlyn Jenner, Tom Brady and the Washington Monument have in common? They’re all subjects of punchlines Conan O’Brien is accused of ripping off — and that’s no joke.


Date: May 14, 2017


Questions for discussion:

  • Do you think jokes can be copy protected the same way books and songs are?
  • Do you think Conan OBrian’s brand has been damaged by the accusations?
  • Do you think anyone benefits from this publicity?

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