Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Nearly half of people unlock their smartphones without an app in mind


Date: May 28, 2017


Questions for discussion:

  • What does the report say about mobile apps and consumer usage?
  • What should management of any company be doing with this information?

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