Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Near-empty villages try to hold on to an endangered way of life— and some of the country’s most important artisanal traditions.


Date: Sep 07, 2017


Questions for discussion:

  • Which strategies seem to offer the chance for rejuvenating the economies of these towns and sites?
  • What other ideas can you suggest that might work?


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