Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Boeing may be in a bitter battle with rivals Airbus, Bombardier and Embraer for global domination in the sky, but the airline maker and defense giant is the undisputed king of Wall Street this year. Its stock is in the stratosphere.

Source: CNNMoney.com – video report

Date: Sep 18, 2017

Link: http://money.cnn.com/2017/09/18/investing/boeing-stock-dow-defense-mergers/index.html

Questions for discussion:

  • Why has Boeing done so well this past year?
  • Do you think it still can produce greater returns for stockholders?

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