Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Millennials Rejoice, These Avocados Have Less Fat

Source: Fortune.com – video report

Date: Oct 13, 2017

Link: http://for.tn/2ymChmc

Questions for discussion:

  • Do you think the North American market would respond to this new product?
  • Who would likely be the target customer for this product?
  • How would you set the price relative to current avocados in the North American marketplace?

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