Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: The other shoe has dropped for struggling sneaker company Under Armour.

Source: – video report

Date: Oct 26, 2017


Questions for discussion:

  • What is happening to Under Armour?
  • Why do you think this is happening?
  • What can management do?

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