Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: AI drives recommendations, but humans still play a role

Source: eMarketer.com

Date: Mar 22, 2018

Link: https://www.emarketer.com/content/publishers-use-ai-for-content-recommendations-and-ad-targeting

Questions for discussion:

  • Summarize the description of how AI is used in publishing.
  • Why are humans still needed, in your opinion?

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