Description: Faced with seesawing commodity prices and the pressure to be more efficient and environmentally friendly, farmer Jamie Butler is trying out a new worker on his 450-acre farm in England’s Hampshire countryside.
Source: Finance.Yahoo.com
Date: Nov 25, 2018
Link: https://ca.finance.yahoo.com/news/robots-field-farms-embracing-autonomous-124224230.html
Questions for discussion:
- How is technology changing agriculture?
- How is offering a robotic service contract to farmers different from selling them equipment?
- Why is it easier to sell a service contract?
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