Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: CNN’s Dr. Sanjay Gupta explains how to use Apple Watch’s built-in ECG monitor.

Source: CNN.com – video report

Date: Dec 04, 2018

Link:  https://www.cnn.com/videos/business/2018/12/05/apple-watch-ecg-app-health-review.cnn-business/video/playlists/top-news-videos/

Questions for discussion:

  • Do you think this device will significantly increase consumer choice for Apple in place of other brands?
  • Who is the target market for this and other health related technology devices that Apple could produce?
  • What sorts of products and services would you think Apple should develop?

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