How Starbucks went from one coffee bean store to an $80B business

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description:  In its 47-year history, Starbucks has transformed from a single coffee bean store in Seattle to a 30,000 cafe international coffee power house. But massive expansion hasn’t come without growing pains.

How Starbucks went from one coffee bean store to an $80B business from CNBC.

Source: CNBC.com – video report

Date: Jan 07, 2019

Link: https://www.cnbc.com/video/2019/01/07/starbucks-coffee-business-empire.html

Questions for discussion:

  • Summarize the highlights in this report.
  • How has good management contributed to the company’s success?

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