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Description: Japan Airlines JAPSY, -2.43%   has a feature in its booking process that indicates where young children are seated on its flights. When passengers traveling with a child who is less than two years old select their seats, a child icon will appear on those seats when others go select their seats.


Date: Sep 27, 2019


Questions for discussion:

  • Do you think this is a good idea?
  • How might it backfire on the airline company?

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