Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Sunday was advertising’s biggest night. The Super Bowl included ads from a mix of longtime and new entrants, and notably featured political ads from President Donald Trump and Democratic presidential candidate Mike Bloomberg. Fox sold 30-second slots for as much as $5.6 million. Here are the Super Bowl commercials that aired. This list will be updated as companies release their official spots during the game:

Source: CNBC.com – video report

Date: Feb 02, 2020

Link: https://www.cnbc.com/2020/02/02/watch-all-the-super-bowl-2020-commercials.html

Questions for discussion:

  • Review the ads and pick the one that you think was most successful. Explain why.
  • Which ads do you think were poorly designed? Explain why.

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