Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Forget Thanksgiving Day. The start to the holiday shopping season could be October 10, or 10/10/2020, according to Keith Jelinek, managing director in the retail practice at global consultancy Berkeley Research Group.

Source: MarketWatch.com

Date: Sep 16, 2020

Link: https://www.marketwatch.com/story/the-holiday-shopping-season-could-start-on-10-10-2020-with-retailers-hopeful-that-consumers-will-turn-out-early-11600197849?mod=home-page

Questions for discussion:

  • What is the basis for these notions of an earlier start to holiday shopping?
  • Do you agree with this assessment?
  • What should retailers do with the information provided?

Leave a Reply

Your email address will not be published. Required fields are marked *