Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: In the streaming wars, one company’s hit is another company’s failure.
Netflix’s “Squid Game” is an exception.

Source: CNBC.com – video report

Date: Oct 16, 2021

Link: https://www.cnbc.com/2021/10/16/netflixs-squid-game-success-shines-light-on-international-discounts.html

Questions for discussion:

  • What is happening in the global marketplace of entertainment production?
  • Why is it so critical that the product appeal to an American audience?
  • What does this mean for marketing and financing of new production?

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