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Description: In its biggest acquisition since Popeyes in 2017, Restaurant Brands International will add sandwich-focused QSR chain Firehouse Subs to its portfolio in a $1 billion cash deal.

Source: MediaPost.com

Date: Nov 15, 2021

Link: https://www.mediapost.com/publications/article/368675/restaurant-brands-international-will-acquire-fireh.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=124315&hashid=7T9TCmQZSDGbnu-424RuBQ

Questions for discussion:

  • Describe the brand and its position in the marketplace?
  • What changes would make for the acquisition in the future?

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