Description: A Peloton stationary bike played a pivotal role on the new HBO Max “Sex and the City” revival, whose premiere preceded a drop in the company’s stock price on Friday.
Date: Dec 11, 2021
Questions for discussion:
- What are the legal issues and risks related to product placements?
- What is the basis of a case against HBO?
- How should Peloton deal with the negative publicity?
Leave a Reply
You must be logged in to post a comment.