Description: Bud Light is adding cola and orange soda to its seltzer, Mountain Dew is moving into the alcohol aisles and Molson Coors has a whiskey brand.
Source: CNBC.com – video report
Date: Dec 28, 2021
Questions for discussion:
- Summarize what is happening in the beverage industry and explain why.
- What do you think the industry should be doing, given changing consumer behavior trends?
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