Netflix raises prices in U.S. and Canada, stock pops

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Netflix raised monthly prices for its streaming service in the U.S., sending the stock up as much as over 3% during trading on Friday.

Source: CNBC.com

Date: Jan 14, 2022

Link: https://www.cnbc.com/2022/01/14/netflix-raises-prices-in-us-and-canada-stock-pops.html

Questions for discussion:

  • Why would investors like the price increase to subscribers?
  • Do you think this decision will hurt the firm in any way?
  • How do you think Netflix can continue to grow?

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