Make some noise: Changing the beer industry’s attitude one can at a time

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Brave Noise is a recipe, a brand and, most importantly, a cause, with the goal of bringing attention to sexism in the industry

Source: FinancialPost.com

Date: Mar 14, 2022

Link: https://financialpost.com/financial-post-magazine/make-some-noise-changing-the-beer-industrys-attitude-one-can-at-a-time

Questions for discussion:

  • What do you think of this marketing strategy?
  • What else would you advise the promotors do to advance the cause?

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