Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: First, she became the most decorated American track and field athlete in Olympic history. Now, she’s retired and embracing her second act: growing her sportswear startup


Date: Oct, 2022


Questions for discussion:

  • What does the article say about the reasons for her entrepreneurial success?
  • Why else do you think she was successful competing against giants like Nike?
  • What is the message to other entrepreneurs and the giants they may face?

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