Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Email is the most popular engagement channel among mass-market retailers. But it is not the fastest-growing during this inflationary period, judging by the Verint Guide To Customer Engagement in the Retail Industry, a two-part study released Friday.

Source: MediaPost.com

Date: Sep 30, 2022

Link: https://www.mediapost.com/publications/article/378295/row-row-row-how-mass-retailers-and-consumers-ar.html?utm_source=newsletter&utm_medium=email&utm_content=readmore&utm_campaign=127787&hashid=S0v0SEvtS-SjDpBGmLW7Fg

Questions for discussion:

  • What do the statistics say about communication tools available?
  • What do you think about future planning, as described in the article?

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