Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: A decade ago, Twitter’s future was looking bright. The company was benefiting from a flood of funding into the social-networking space, eventually leading to an IPO in 2013 that raised $1.8 billion.

Source: CNBC.com

Date: Oct 29, 2022

Link: https://www.cnbc.com/2022/10/29/a-brief-history-of-twitter-from-its-founding-in-2006-to-musk-takeover.html

Questions for discussion:

  • Why do you think Musk bought Twitter?
  • Do you think there are revenue models that have yet to be tried on the platform?
  • Do you think Musk bought Twitter with expectations of generating profits one day or reselling the brand?

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