Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Google’s chatbot Bard, a conversational service for search, on Wednesday shared inaccurate information in a promotional video suggesting that Alphabet, the company’s parent, is losing ground to rival Microsoft.


Date: Feb 09, 2023


Questions for discussion:

  • What is happening in the AI industry and why will developments dramatically affect Alphabet and Microsoft?
  • Why should users be concerned with the likelihood of output errors generated by AI searches?
  • How should they deal with output?

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