Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: But eBay is still surprisingly powerful. It has more than 300x as many listings as it did in the late ‘90s and ranks second in US online gross merchandise sales, behind Amazon and ahead of Walmart and Target.


Date: Feb 24, 2023


Questions for discussion:

  • What are the strengths, weaknesses, opportunities and threats for eBay today, in your opinion?
  • What would you advise the company do to advance in the evolving competitive online environment?

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