Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: At Bluebird Backcountry, you can feel the thrill of making fresh tracks without the constant fear of avalanches. And you can bring your dog.


Date: Mar 10, 2023


Questions for discussion:

  • Summarize the approach taken to explore the concept and then establish the alternative ski experience?
  • How is this a different operations, management, marketing and financial enterprise?

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