Description: Elon Musk offered to buy Twitter for $54.20 a share, saying the social media company needs to be transformed privately, a little over a week after first revealing a 9.2% stake in the company. Musk’s offer values Twitter at about $43 billion. Source: CNBC.com – video report Date: Apr 14, 2022 Link: https://www.cnbc.com/2022/04/14/elon-musk-offers-to-buy-twitter-for-54point20-a-share-saying-it-needs-to-be-transformed-as-private-company.html Questions for discussion:… Read more »
Posts Categorized: Part 2 Starting and Growing Your Business
And for Ty Haney’s Next Act… The Outdoor Voices Founder Is Helping Brands Pump NFTs and Web 3.0
Description: Try Your Best is a new tool that helps consumer goods brands to engage with their customers. In a cookieless world, it might be the key to successful digital community-building. Source: INC.com Date: Mar 23, 2022 Link: https://www.inc.com/rebecca-deczynski/outdoor-voices-founder-ty-haney-try-your-best-nft-web-3-platform.html Questions for discussion: Describe the business model Ty Haney has set up? What evidence suggests this… Read more »
Toronto, the Quietly Booming Tech Town
Description: For all the excitement around places like Austin and Miami, the biggest tech expansion has been in Canada’s largest city. Source: NYTimes.com Date: Mar 21, 2022 Link: https://www.nytimes.com/2022/03/21/technology/toronto-tech-boom.html Questions for discussion: Explain what is happening in Toronto and how the city is managing to draw IT developers. What does this report suggest to other… Read more »
Adidas announces new network that will allow more than 50,000 student-athletes to be paid ambassadors
Description: Adidas announced Wednesday a new “name, image and likeness” network that will be open to student-athletes at NCAA Division 1 Adidas-sponsored schools.The new program will allow more than 50,000 students across 23 sports at 109 schools the ability to become paid spokespeople for the brand. Source: CNBC.com Date: Mar 23, 2022 Link: https://www.cnbc.com/2022/03/23/adidas-announces-new-network-that-will-allow-more-than-50000-student-athletes-to-be-paid-ambassadors-.html Questions for… Read more »
Make some noise: Changing the beer industry’s attitude one can at a time
Description: Brave Noise is a recipe, a brand and, most importantly, a cause, with the goal of bringing attention to sexism in the industry Source: FinancialPost.com Date: Mar 14, 2022 Link: https://financialpost.com/financial-post-magazine/make-some-noise-changing-the-beer-industrys-attitude-one-can-at-a-time Questions for discussion: What do you think of this marketing strategy? What else would you advise the promotors do to advance the cause?
These strawberries were grown in a New Jersey warehouse — and they may revolutionize how Americans eat
Description: KEARNY, New Jersey — Inside of a warehouse in this factory town neighboring Newark, thousands of strawberries grow in rows beneath bright lights. Source: CNBC.com – video report Date: Mar 15, 2022 Link: https://www.cnbc.com/2022/03/15/bowerys-vertical-farming-strawberries-go-on-sale-in-new-york-.html Questions for discussion: What are the competitive advantages and disadvantages for this type of agriculture? What sort of customers would… Read more »
How to navigate the tax code if you’re a gig economy worker
Description: Whether to supplement income or turn a passion project into a business, an increasing number of young Canadians are turning to the gig economy to make some extra cash. That’s prompting the Canada Revenue Agency (CRA) to pay closer attention to potentially under-reported tax returns of Etsy merchants, Uber drivers, social media influencers and… Read more »
Run a business? Better keep all those receipts handy for a long time to avoid tax trouble
Description: The Canada Revenue Agency this week began accepting 2021 electronically filed tax returns through its popular NETFILE and EFILE services. The May 2, 2022, deadline still gives you plenty of time to file, but now is a good time to gather your receipts together, especially if you’re planning to claim business expenses on your… Read more »
Etsy CEO talks earnings, raising seller fees, and advertising to men
Description: Etsy CEO Josh Silverman joins Yahoo Finance Live to discuss the company’s earnings, its reinvestment in the platform, raising fees, and attracting male users with NFL ads. Source: Yahoo.finance.com – video report Date: Feb 25, 2022 Link: https://finance.yahoo.com/video/etsy-ceo-talks-earnings-raising-155135053.html?contentType=VIDEO Questions for discussion: Why did Etsy’s stock value shoot up? Why did it fall so dramatically… Read more »
Fed up with the rise in thefts and shoplifting, small-biz owners across U.S. are taking action
Description: Shoplifters are hurting big retailers and chain stores, even reportedly forcing some locations in New York City and San Francisco to close up. But unlike many big retailers that can absorb the loss, some small-business owners say the crime wave is devastating to their business, especially now, with many still recovering from a global pandemic. Source: CNBC.com –… Read more »