Posts Categorized: Part 2 Starting and Growing Your Business

Women now dominate the book business. Why there and not other creative industries?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: These findings and others come from a new study by Joel Waldfogel, an economist at the University of Minnesota’s Carlson School of Management. Waldfogel crunches the numbers on the book market’s female revolution. And, in a recent interview, the economist helps us think through potential reasons why women trail men in many creative industries, but have… Read more »

The Daily: Has TikTok broken social media, how much time online is spent on social, and Meta’s AR and VR plans

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: On today’s episode, we discuss the effect TikTok has had on social media, what time spent on the platform looks like, and the impact of its new screen time limit for children and teens. “In Other News,” we talk about whether social apps are taking up a bigger or smaller share of Americans’ time… Read more »

Your Next Landlord Could Be 100 Random People

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Startups are buying properties and wooing first-time real estate investors to buy shares. The model could have real repercussions for renters. Source: Wired.com Date: Mar 30, 2023 Link: https://www.wired.com/story/arrived-fractional-investment-real-estate/?_hsmi=252508126&_hsenc=p2ANqtz-_6BxRUZp1vSN_Bh9FIR75GdG5FKWsByHxbC_DJZDAZmwMgmVCH8bsPs5FGOfillRcF-m8PKY-jKUpm8wARM0PD-Glm5NW2HTIr6kMQs_1UcPfQ4tE Questions for discussion: Summarize the pros and cons of this sort of business model, as described in the article. What is the impact on rentals,… Read more »

Twitter is dying

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: It’s five months since Elon Musk overpaid for a relatively small microblogging platform called Twitter. The platform had punched above its weight in pure user numbers thanks to an unrivaled ability to both distribute real-time information and make expertise available. Combine these elements with your own critical faculty — to weed out the usual spam and… Read more »

Movie theater stocks pop after report says Apple plans to spend $1B a year on releases

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Cinema stocks jumped Thursday after a report said Apple plans to spend $1 billion a year on theatrical film releases. The investment is part of the tech company’s efforts to raise its profile in Hollywood and lure subscribers to its streaming service, Apple TV+, Bloomberg reported, citing people familiar with the matter. Source: CNBC.com Date: Mar 23,2023… Read more »

How Used Hotel Soap Gets Recycled Into Brand New Bars | World Wide Waste | Insider Business

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: How Used Hotel Soap Gets Recycled Into Brand New Bars | World Wide Waste | Insider Business Source: BusinessInsider.com – video report Date: Mar 20, 2023 Link: https://www.youtube.com/watch?v=6qJV34pcOaw Questions for discussion: Summarize the pros and cons of this effort to recycle hotel soap? What are the financial, marketing and managerial implications for the firms… Read more »

What Does the Banking Crisis Mean for Startups and Small Business Owners?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Author, CPA and business owner Gene Marks break down everything entrepreneurs need to know about the impact of the SVB collapse. Source: Entrepreneur.com – video report Date: Mar 20, 2023 Link: https://www.entrepreneur.com/business-news/what-does-the-banking-crisis-mean-for-small-business-owners/447997 Questions for discussion: What does Gene Marks have to say about the banking crisis? How should small businesses be dealing with the… Read more »

T-Mobile buys Ryan Reynolds’ Mint Mobile in a $1.35 billion deal

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description:The telecommunications giant T-Mobile announced it’s buying the budget cell service provider Mint Mobile — best known for its ads with actor and part-owner Ryan Reynolds. The cash-and-stock deal, which includes two other brands, is worth $1.35 billion. Source: NPR.org Date: Mar 15, 2023 Link: https://www.npr.org/2023/03/15/1163743380/t-mobile-buys-mint-mobile-ryan-reynolds Questions for discussion: Is this a good deal for both… Read more »

Pfizer CEO says it will be able to deliver Seagen’s cancer therapy at a scale not seen before with $43 billion deal

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Pfizer CEO Albert Bourla on Monday said the pharmaceutical giant will be able to deliver Seagen’s cancer therapy to the world “at a scale that has not been seen before” with its $43 billion acquisition. Source: CNBC.com – video reports Date: Mar 13, 2023 Link: https://www.cnbc.com/2023/03/13/pfizer-will-bring-seagens-cancer-drugs-to-the-world-at-a-scale-not-seen-before-ceo-says.html Questions for discussion: Explain the logic of this acquisition for both firms…. Read more »

How Silicon Valley Bank’s collapse could compound a marketing slowdown

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Funding prospects for martech and ad-tech startups could dry up, along with media spend that’s already been on a steady downward trajectory. Source: MarketingDive.com Date: Mar 14, 2023 Link: https://www.marketingdive.com/news/silicon-valley-bank-collapse-marketing-slowdown/644925/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202023-0314%20Marketing%20Dive%20Newsletter%20%5Bissue:48762%5D&utm_term=Marketing%20Dive Questions for discussion: What does the article say is the consequence of the bank failure? What does this teach entrepreneurs and investors about the… Read more »