Beyonce, Peloton strike multiyear content partnership, sending bike maker’s shares higher

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: The bike maker Peloton announced Tuesday morning a multiyear partnership with singer-songwriter Beyonce to produce exclusive content with her music for its streamed workout classes. Source: CNBC.com – video report Date: Nov 10, 2020 Link: https://www.cnbc.com/2020/11/10/beyonce-and-peloton-in-multiyear-content-deal.html Questions for discussion: Explain the fit between these two brands. Why has the stock done so well? What further advice… Read more »

The Capital of Sprawl Gets a Radically Car-Free Neighborhood

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Description: On an empty lot near Phoenix, perhaps the most auto-addicted city in America, a start-up is betting $170 million on a more walkable future. Source: NYTimes.com Date: Oct 31, 2020 Link: https://www.nytimes.com/2020/10/31/business/culdesac-tempe-phoenix-sprawl.html Questions for discussion: What do you think of this concept? Who do you think would be attracted to this style of living?… Read more »

Canada Goose Sales Beat With Mainland China Back to Growth

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Description: Parka maker Canada Goose Holdings Inc. posted better-than-expected revenue, showing the pandemic slump is easing just in time for the crucial winter period. “This is a strong backdrop as we head into peak Canada Goose season,” Chief Executive Officer Dani Reiss said in a statemen Source: Bloomberg.com Date: Nov 05, 2020 Link: https://www.bloomberg.com/news/articles/2020-11-05/canada-goose-revenue-beats-with-mainland-china-back-to-growth Questions for discussion: What… Read more »

Increased Screen Time for Children and Teens Is Likely Here to Stay

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Description: The screen-time wars are over in many households, with parents having surrendered en masse. In a period when large numbers of parents and school kids are stuck at home with one another, this is one battle many parents choose to forego, at least for now. Source: eMarketers.com Date: Nov 04, 2020 Link: https://www.emarketer.com/content/increased-screen-time-children-teens-likely-here-stay?ecid=NL1001 Questions… Read more »

Why Isn’t Your Brand Bigger? The Data Point to One Answer

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Description: Gallup’s workplace data suggest that the most likely cause of your brand problems is not related to marketing dollars. Source: Gallup.org Date: Nov 04, 2020 Link: https://www.gallup.com/workplace/323165/why-isn-brand-bigger-data-point-one-answer.aspx Questions for discussion: What does the Ed Boyle say is misunderstood by most businesses? What should management focus on in order to improve their brand and profitability?… Read more »

Zoom Is Now Worth More Than ExxonMobil—And Founder Eric Yuan’s Net Worth Has Nearly Doubled In Three Months

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: High-flying video conferencing service Zoom, which has seen skyrocketing demand during the coronavirus pandemic, is now worth more than ExxonMobil, one of the world’s largest oil and gas companies. Source: Forbes.com Date: Oct 29, 2020 Link: https://www.forbes.com/sites/sergeiklebnikov/2020/10/29/zoom-is-now-worth-more-than-exxonmobil-and-founder-eric-yuans-net-worth-has-nearly-doubled-in-three-months/#41865ea61002 Questions for discussion: Explain the sudden rise in value of Zoom? How can Zoom earn more revenue?… Read more »

Canadian entrepreneur launching T. Kettle tea chain from the ashes of 45 shuttered DavidsTea locations

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Description: Doug Putman owns Sunrise Records and bought HMV out of insolvency Source: CBC.ca Date: Oct 28, 2020 Link: https://www.cbc.ca/news/business/t-kettle-doug-putman-1.5779901 Questions for discussion: Describe how bankruptcy can present an opportunity to launch a new business? Do you think the revised business plan makes sense with today’s retailing challenges?

Opinion | Kara Swisher Talks Big Tech Monopolies and the Google Antitrust Case with Lina Khan

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Description: Opinion | Kara Swisher Talks Big Tech Monopolies and the Google Antitrust Case with Lina Khan Source: NYTimes.com – podcast Date: Oct 30, 2020 Link: https://www.nytimes.com/2020/10/29/opinion/sway-kara-swisher-lina-khan.html Questions for discussion: What are the issues relating to the tech monopolies? How do you think the conflict between the parties will play out? How will the results… Read more »

How Maria Sharapova Used Her Tennis Career to Become a Powerhouse Startup Founder

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Description: The five-time Grand Slam singles winner retired from professional tennis in February. Now, she’s applying lessons from her athletic career to run her high-end candy company Sugarpova. Source: INC.com Date: Oct 21, 2020 Link: https://www.inc.com/cameron-albert-deitch/maria-sharapova-founder-ceo-lessons-sugarpova-vision-2020.html Questions for discussion: Describe Sharapova’s approach to business and management. How is her business thinking related to her athletic… Read more »

U.S. Accuses Google of Illegally Protecting Monopoly

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Description: A victory for the government could remake one of America’s most recognizable companies and the internet economy that it has helped define. Source: NYTimes.com Date: Ocy 20, 2020 Link: https://www.nytimes.com/2020/10/20/technology/google-antitrust.html Questions for discussion: What is the basis for the case against Google? Do you think it merits legal action? What are the business consequences… Read more »