Description: The name is telling, but its members will surprise you. The Drop Out Club is an online networking platform that’s helping doctors find careers outside of medicine. Source: CNNMoney.com Date: Oct 30, 2015 Link: http://money.cnn.com/2015/10/30/smallbusiness/dropout-club-for-doctors/index.html?iid=hp-stack-dom Questions for discussion: Is using this site better for an employer than other online career sites like Linked-In? Should… Read more »
Posts Categorized: Part 3 Management: Empowering People to Achieve Business Objectives
Oprah’s Got a New Favorite Thing, Sends Weight Watchers Stock Soaring
Description: Few people have been as public with their struggles over weight and now the billionaire media star is betting big on the program she’s been quietly using for months. Source: NBCNews.com – video report Date: Oct 19, 2015 Link: http://www.nbcnews.com/nightly-news/video/oprah-s-got-a-new-favorite-thing–sends-weight-watchers-stock-soaring-547518531698 Questions for Discussions: Explain the synergy between the Oprah and Weight Watchers brands. How… Read more »
Skechers is winning the sneaker wars
Description: Yes, the company known mainly for its Shape-ups is surging. Shares of Skechers are trouncing Nike, Under Armour and Adidas this year thanks to strong sales and profits. Source: CNNMoney.com – video report Date: Oct 22, 2015 Link: http://money.cnn.com/video/investing/2015/10/22/skechers-stock-skz-demi-lovato-meghan-trainor-ringo-starr.cnnmoney/ Questions for Discussions: Who is the target customer for Skechers? Why is Skechers doing so… Read more »
How Arby’s successfully embraced Jon Stewarts humor
Description: Fortune’s Beth Kowitt sits down with Arby’s CMO Rob Lynch to discuss how the company successfully turned negative humor into positive marketing. Source: Fortune.com – video report Date: Oct 23, 2015 Link: http://for.tn/1GZzxWB Questions for discussion: How did Arby’s management respond to the opportunity generated by Jon Stewart? Do you think management responded properly?… Read more »
Sky taxis are about to become a reality
Description: Sick of dealing with the daily traffic congestion on the road? Soon you may not have to. SkyTran’s sky taxis are making their debut. Source: CNNMoney.com Date: Oct 15, 2015 Link: http://money.cnn.com/2015/10/23/smallbusiness/skytran-air-taxis/index.html?iid=surge-story-summary Questions for discussion: How is this product/service better than those from existing competion? Who are the target customers for this product/service?
The Real Payoff From an MBA Is Different for Men and Women
Description: Women with MBAs face a gender-based pay divide that starts as soon as they graduate, and plagues them throughout their careers. Source: Bloomberg.com – video report Date: Oct 20, 2015 Link: http://www.bloomberg.com/news/articles/2015-10-20/the-real-cost-of-an-mba-is-different-for-men-and-women Questions for discussion: What does the report say about the value of an MBA in today’s job market? What are the reasons… Read more »
Is Starbucks unstoppable?
Description: The coffee king’s stock is at an all-time high and it’s hard to see anything on the horizon that can slow Starbucks down. Source: CNNMoney.com – video report Date: Oct 13, 2015 Link: http://money.cnn.com/video/investing/2015/10/13/starbucks-sbux-stock-all-time-high.cnnmoney/ Questions for Discussions: Is Starbucks unstoppable? What might challenge growth of sales, profits, or stock value growth?
Restaurant Mogul Danny Meyer Says No More Tipping at His Eateries
Description: Some big names in the restaurant world are getting behind the no-tipping concept and say the idea could catch on across the country. Source: NBCNews.com – video report Date: Oct 14, 2015 Link: http://www.nbcnews.com/video/restaurant-mogul-danny-meyer-says-no-more-tipping-at-his-eateries-544622659606 Questions for discussion: What does a “tip” communicate”? Would management of restaurants change in any way if tipping was not… Read more »
Lululemon’s Founding Family Gets Revenge With Cashmere
Description: They built a spandex empire. Now they have a new plan to dress the young, fit, and rich. Source: Bloomberg.com Date: Oct 15, 2015 Link: http://www.bloomberg.com/news/articles/2015-10-15/lululemon-s-founding-family-gets-revenge-with-cashmere Questions for discussion: Explain the reasons for success in this new venture. How much of that success is due to management’s vision?
Airbnb’s second wave is going to come from business travel
Description: Upmarket property consultancy Knight Frank says short-term renting is on the rise thanks to a shift in the way businesses work. Source: BusinessInsider.com Date: Oct 16, 2015 Link: http://www.businessinsider.com/knight-frank-on-the-rise-of-short-term-business-trips-2015-10 Questions for discussion: Where is the growth opportunity for Airbnb, according to this report? What sorts of properties will fit well with this target customer?… Read more »
