The Price Of Personalization

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: What kind of advertising do you want? It’s a serious question. It’s a question that most consumers don’t ask themselves, but they should. Source: Twist.com Date: Oct 25, 2013 Link: http://www.twistimage.com/blog/archives/the-price-of-personalization/ Questions for Discussions: What is the difference between privacy and personalization? How should managers deal will this debate?

Can anything slow Chipotle down?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Shares of Chipotle hit all-time highs after the restaurant chain reported a 6% surge in same-store sales. It seems consumers can’t resist affordable food luxuries, as shares of Starbucks, Whole Foods and Dunkin’ Brands have also reached new heights. Source: CNNMoney.com – video report Date: Oct 18, 2013 Link: http://money.cnn.com/video/investing/2013/10/18/investing-the-buzz-chipotle-fast-food-starbucks-dunkin-whole-foods.cnnmoney/index.html Questions for Discussions: Who… Read more »

Can this underdog crack Google’s search engine monopoly?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: First there were the Googles and Yahoos of the world, and now, there’s Blippex. Based in Berlin, the new search engine ranks results by time people spend on a page — and it doesn’t collect personal information. Bloomberg Television spoke to the Blippex founder. (Source: Bloomberg) Source: Bloomberg.com – video report Date: Oct 18,… Read more »

Nissan’s failed ‘Taxi of Tomorrow’

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Description: Hail a yellow cab in New York City today, and you could be stepping into a dog’s breakfast of vehicles, ranging from a cavernous Toyota (TM) Sienna minivan to a claustrophobic Ford Escape crossover. After climbing into the rear seat, you may find yourself nostalgic for a yellow Crown Victoria, an obsolete sedan that… Read more »

The most dangerous man in wireless?

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Description: CEO of T-Mobile John Legere says the larger wireless carriers ‘make disgusting sums of money’ on wild margins. Now he’s trying to change that by lowering costs for consumers. Source: CNNMoney.com – video report Date: Oct 11, 2013 Link: http://money.cnn.com/video/technology/2013/10/10/t-t-mobile-ceo-john-legere-international-roaming.cnnmoney/index.html Questions for Discussions: Why do you think Legere is now “exposing” the industry inside… Read more »

Google Is Going to Include Your Face in Its New Ads

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Description: Google (GOOG) is tinkering with the ever-delicate balance between selling advertisements and creeping its users out. On Friday the company said it would begin including recommendations that Google+ users make in advertisements. The new policy kicks in on Nov. 11. Source: Businessweek.com Date: Oct 11, 2013 Link: http://www.businessweek.com/articles/2013-10-11/google-plans-to-include-users-faces-in-ads#r=read Questions for Discussions: What is the… Read more »

Fortune’s 50 Most Powerful Women in business

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Description: Nearly everyone on the list is striving to reinvent her business. Meet a group of executives who don’t sit still. Source: Fortune.com Date: Oct 11, 2013 Link: http://money.cnn.com/gallery/leadership/2013/10/10/50-most-powerful-women.fortune/index.html?iid=MPW13_lp_header Questions for Discussions: What are some common characteristics shared by these corporate women? What do you think this report says about who can succeed in the… Read more »

Inside the Vertu luxury smartphone factory

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Description: Each Vertu smartphone is all assembled by a single person and the finished product can run thousands of dollars. Source: CNNMoney.com – video report Date: Oct 02, 2013 Link: http://money.cnn.com/video/technology/2013/10/02/t-vertu-luxury-smartphone.cnnmoney/index.html Questions for Discussions: How has Vertu managed to succeed in the very competitive smartphone market? Why would it be a mistake to switch manufacturing… Read more »

Inside Etsy’s Brooklyn headquarters

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Description: Etsy’s Brooklyn headquarters has the perks of an on-site school, live music and handcrafted art and furniture bought from the website. Source: CNNMoney.com – video report Date: Oct 03, 2013 Link: http://money.cnn.com/video/technology/2013/10/03/t-fortune-etsy-brooklyn-culture.fortune/index.html Questions for Discussions: How would you describe the corporate culture at Etsy? How does this relate to the business model of the… Read more »

Chipotle: The One That Got Away From McDonald’s

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: AOL (AOL) + Time Warner (TWX).?Daimler (DAI:GR) + Chrysler (F:IM).?Bank of America (BAC) + Countrywide. The Corporate Hall of Shame is wallpapered with press releases from decades of regrettable mergers. Source: Businessweek.com Date: Oct 03, 2013 Link: http://www.businessweek.com/articles/2013-10-03/chipotle-the-one-that-got-away-from-mcdonalds#r=hp-lst Questions for Discussions: Why do you think McDonald’s sold off Chipotle when they did? What does… Read more »