Why Ford is teaming up with Google in a big way

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Description: Stuart Taylor, Ford’s Executive Director of Enterprise Connectivity, talks to us about why a big data and cloud deal with Google makes sense, and what that means for Ford buyers in the future. Source: CNBC.com – video report Date: Feb 03, 2021 Link: https://ca.finance.yahoo.com/video/why-ford-teaming-google-big-215640301.html Questions for discussion: What are the service enhancements that Google… Read more »

The Death of the Sedan Is the Biggest Car Trend of the Decade

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Description: Despite all the buzz about electric vehicles, the real transformation in the auto business has been the shift from traditional sedans to SUVs and light trucks. Source: Bloomberg.com Date: Feb 05, 2021 Link: https://www.bloomberg.com/news/articles/2021-02-05/car-trends-suvs-and-minivans-gain-popularity-as-sedans-fade?srnd=businessweek-v2 Questions for discussion: Summarize the highlights in the report that focus on major shifts in the industry. What does this… Read more »

Want to own an apartment building? Buy a distressed hotel for pennies on the dollar

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Description: Communities are desperate for more affordable housing, but the cost for developers is just too high. Land, labor and materials were pricey before the coronavirus pandemic, and they are even more so now. Source: CNBC.com – video report Date: Feb 04, 2021 Link: https://www.cnbc.com/2021/02/04/want-to-own-an-apartment-building-buy-a-distressed-hotel-cheap.html Questions for discussion: How has the pandemic affected the hotel industry?… Read more »

Canada Goose earnings: Stock skyrockets as results exceed expectations

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Description: Canada Goose (GOOS.TO) shares jumped as much as 30 per cent in early trading on Thursday after the company reported third quarter financial results that exceeded analyst expectations. Source: Yahoo.Finance.com Date: Feb 04, 2021 Link: https://ca.finance.yahoo.com/news/canada-goose-earnings-stock-skyrockets-as-results-exceed-expectations-162658984.html Questions for discussion: What does the report say about the firm’s financials and the reasons given? What does… Read more »

Here’s what really happens to the items you return online

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Description: You open up the box. For whatever reason, you don’t like it.  So, you send it back…for free. No questions asked. The retailer pays for the shipping costs and already is losing money. Immediately the hourglass of profit turns. Each grain of sand, a few cents dropping from the original price of that air fryer. Source: CNN.com – video… Read more »

Amazon CEO Jeff Bezos is stepping down — here’s why Amazon stock isn’t crashing

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Description: Amazon (AMZN) founder and CEO Jeff Bezos is a once in a generation inventor that has fundamentally changed how humans buy stuff and interact with the internet. Source: Yahoo.Finance.com Date: Feb 03, 2021 Link: https://ca.finance.yahoo.com/news/amazon-ceo-jeff-bezos-is-stepping-down-heres-why-amazon-stock-isnt-crashing-230652383.html Questions for discussion: From a managerial point of view, explain why Amazon stock is basically unaffected by the news… Read more »

Budweiser skips Super Bowl, reallocates ad budget to COVID-19 support

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Description: Budweiser becomes the latest major advertiser to skip the Super Bowl, but the first to publicly divert its big game media spend to a purpose-driven effort. Source: MarketingDive.com – video report Date: Jan 25, 2021 Link: https://www.marketingdive.com/news/budweiser-skips-super-bowl-reallocates-ad-budget-to-covid-19-support/593751/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202021-01-25%20Marketing%20Dive%20Newsletter%20%5Bissue:32056%5D&utm_term=Marketing%20Dive Questions for discussion: What are the pros and cons of Budweiser’s decision? How would you manage the… Read more »

3 Retail Strategies to Drive Growth in 2021

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Description: Innovative new strategies will be table stakes for retailers in 2021, according to a new report from Deloitte. Source: INC.com Date: Jan 28, 2021 Link: https://www.inc.com/anna-meyer/retail-strategies-covid-growth-deloitte-2021.html Questions for discussion: What are the suggestions presented in this article? Do you agree with this line of thinking? What else would you advise retailers at this time?

‘Bridgerton’ Is Netflix’s Most-Watched Series Ever

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Description: Netflix has announced that “Bridgerton,” the Regency-era romantic drama from producer Shonda Rhimes, has become its most-watched original series to date. Source: MediaPost.com Date: Jan 28, 2021 Link: https://www.mediapost.com/publications/article/360030/bridgerton-is-netflixs-most-watched-series-ever.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=121247&hashid=VqrNVU8KRva-05RcXzdoNQ Questions for discussion: Why was Bridgerton so successful, in your opinion? Is there a formula for Netflix product success? What does this report suggest is… Read more »

Investor exuberance pushes BlackBerry share price to 9 year high — for no rational reason

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Description: Shares in Canadian technology company BlackBerry are changing hands at their highest level in almost a decade on Monday, as investor enthusiasm for the once high-flying stock has mysteriously returned. Source: CBC.ca Date: Jan 26, 2021 Link: https://www.cbc.ca/news/business/blackberry-stock-price-1.5886326 Questions for discussion: What is happening at BlackBerry? What explains the sudden interest in the firm… Read more »