The new technology that could turn small businesses into international companies

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Advancements in machine translation technology are helping consumers, gamers and small businesses Source: MarketWatch.com Date: Sep 12, 2019 Link: https://www.marketwatch.com/story/translation-technology-promises-to-break-down-the-language-barriers-of-international-commerce-2019-09-12?mod=mw_theo_homepage Questions for discussion: Why is this technology so significant for businesses all around the world? What are the concerns management should be wary of?

15 Minutes to ‘Mayhem’: How a Tweet Led to a Shortage at Popeyes

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Description: The “chicken sandwich wars” with Chick-fil-A captivated the internet and drove record sales. Then they became a logistical headache. Source: NYTimes.com Date: Aug 29, 2019 Link: https://www.nytimes.com/2019/08/29/business/popeyes-chicken-sandwich-shortage.html Questions for discussion: What does the report say what happened? Was this a “problem”? Do you think it was planned? What should the firm do about the… Read more »

Elon Musk and Jack Ma agree: This existential threat is getting overlooked, and it’s not those killer robots

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Description: There are almost 8 billion people on Earth and, if United Nations projections play out, that number is expected to balloon to 10 billion by 2057. That’s a lot… but maybe not enough, at least according to the two tech visionaries who tangled on stage for almost an hour at the World Artificial Intelligence Conference in… Read more »

How to Cultivate a Cohesive Brand Through Micromessaging

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Description: An Interview with Dave Grzelak of The Shipyard.. Marketers want to create data-driven experiences for two big reasons: They believe customers want them, and there’s a growing need to justify investments based on results. Source: eMarketer.com Date: Aug 21, 2019 Link: https://www.emarketer.com/content/how-to-cultivate-a-cohesive-brand-through-micromessaging Questions for discussion: What does Dave Grzelak say to marketers? Do you… Read more »

The Real Reason Sales and Marketing Teams Use AI

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Description: How artificial intelligence can make your team more human. Source: Entrepreneur.com Date: Aug 23, 2019 Link: https://www.entrepreneur.com/article/337870 Questions for discussion: Summarize the highlights presented in this article. Do you think people are becoming more receptive to data collection and machine driven communications?  

The investing mistakes you want to avoid as the market sinks — and what to do instead

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Description: If a potential global economic slowdown and recent market volatility has you worried, you should proceed with caution with your own investments. Source: CNBC.com – video report Date: Aug 24, 2019 Link: https://www.cnbc.com/2019/08/24/dan-ariely-on-portfolio-mistakes-you-want-to-avoid–during-volatility.html Questions for discussion: Summarize the investor thinking and behavior suggested by Professor Ariely. Do you think he is right? What would… Read more »

Apple is finally moving beyond the iPhone as the smartphone industry stalls out

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Description: Apple’s iPhone is an incredible moneymaking machine. In the first three months of 2019, Apple sold $31 billion worth of iPhones. At the same time, the iPhone is becoming less important to Apple’s total sales as the smartphone industry stalls globally. Source: CNBC.com – video report Date: May 01, 2019 Link: https://www.cnbc.com/2019/04/30/apple-earnings-show-company-moving-beyond-iphone.html Questions for discussion:… Read more »

The best ways to save and spend money in your 20s and 30s, according to financial historian Niall Ferguson

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Description: Niall Ferguson, a senior fellow at the Hoover Institution at Stanford University, says there are a few big things that every millennial should keep in mind when they start to earn and spend money. Source: CNBC.com – video report Date: Apr 29, 2019 Link: https://www.cnbc.com/2019/04/29/niall-ferguson-shares-financial-tips-for-successful-millennials.html?__source=iosappshare%7Ccom.apple.UIKit.activity.Mail Questions for discussion: Summarize what does Niall Ferguson has… Read more »

Amazon on pace to spend $7 billion on video and music content this year, according to new disclosure

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Description: Amazon disclosed on Friday that it spent $1.7 billion on video and music content in the first quarter, providing a new number that investors have previously been forced to predict. Source: CNBC.com – video report Date: Apr 26, 2019 Link: https://www.cnbc.com/2019/04/26/amazon-on-pace-to-spend-7-billion-on-video-and-music-content.html Questions for discussion: What competitive advantage does Amazon have in this marketplace? What strategy… Read more »

SPOS #665 – Cal Newport On Digital Minimalism

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Description: Here it is: Six Pixels of Separation – Episode #665 – Host: Mitch Joel. Cal Newport is an Associate Professor of Computer Science at Georgetown University. In addition to researching cutting edge technology, he also writes about the impact of these innovations on society. Cal is the author of six books, including the recently published bestseller, Digital Minimalism and (a personal… Read more »