Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives.

Description:  When Hal Dvorak, a Harvard scientist whose ideas helped spur the advance of targeted cancer drugs, sought a partner recently to help him develop new treatments, he only had to walk two blocks to find one.

Source: Bloomberg.com

Date: June 15, 2012

Link: http://www.bloomberg.com/news/2012-06-15/pfizer-sees-harvard-collaboration-as-spark-for-new-drugs.html

Questions for Discussions:

  • Describe the relationships between educational institutions and R&D departments of firms.
  • What drives these collaborative relations?
  • Is it a good idea, in your opinion?
  • Are there any drawbacks?

 

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 5 Managing Technology and Information.

Description:    Stanford University president John Hennessy says there may be a tech bubble going on right now, but not a “catastrophic” one.

Source: CNNMoney.com – video report

Date: June 07, 2012

Link: http://money.cnn.com/video/technology/2012/06/06/ctd_stanford_president.fortune/

Questions for Discussions:

  • What role does Stanford University play as an incubator of new technologies?
  • Why does the arrangement work so well?
  • Is it good decision-making not to be part of any further development of products that are invented at Stanford?

 

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:   Hanky Panky CEO Lida Orzek talks with Bloomberg’s Stephanie Ruhle about the prospects for the company of which 90 percent of the customers are based in the U.S. (Source: Bloomberg)

Source: Bloomberg.com – video report

Date: June 06, 2012

Link: http://bloom.bg/L3aXso

Questions for Discussion:

  • Explain how has this American apparel manufacturer been able to maintain domestic production?
  • What does this say about management at the firm and at competitors?
  • How does the role of store buyers affect this business?

 

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: B2B companies lag behind their B2C counterparts when it comes to using social media to track what customers are saying about their brands and following up on that feedback.

Source: eMarketer.com

Date: June 08, 2012

Link: http://www.emarketer.com/Article.aspx?R=1009104&ecid=a6506033675d47f881651943c21c5ed4

Questions for Discussions:

  • What does the article say about firms using social media to track their brands?
  • What is actually measured?
  • What are the implications for this sort of research?

 

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Uncategorized.

Description: Walt Disney Co. (DIS), aiming to combat childhood obesity by banning junk-food ads, will require that food and beverage advertising to kids on its TV networks and radio stations meet new nutritional standards by 2015.

Source: Bloomberg.com

Date: June 05, 2012

Link: http://www.bloomberg.com/news/2012-06-05/disney-to-impose-new-rules-on-junk-food-ads-on-kid-s-shows-1-.html

Questions for Discussions:

  • What are the pros and cons of this strategy for Disney?
  • Is it a social responsibility issue or a marketing issue?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Thirteen years after abandoning rural Greece for a career in graphic design, Spiridoula Lakka finds herself in the last place she expected to end up – watering a patch of lettuce and herbs in her sleepy village.

Source: Reuters.com

Date: June 08, 2012

Link:  http://www.reuters.com/article/2012/06/08/greece-countryside-idUSL5E8GGK1V20120608

Questions for Discussion:

  • How does this report reflect a reversal of economic development in Greece?
  • Why can’t Spiridoula Laka succeed in her graphic design career?
  • Who is she competing against for her job?
  • What does this report suggest about the role of businesses in society?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description:  Has the Internet turned into a wasteland of hollow ideas and groupthink? Is it possible that in a day and age where any individual can have an idea and publish it in text, images, audio and video for the world to see – instantly and for free – that the true value of critical thinking has been lost? Has all of the user-generated content that we see in channels like YouTube lowered us to the point where the only thing everyone talks about around the water cooler is some moronic video of a poodle on a skateboard? Andrew Keen made this argument in his book, Cult  Of The Amateur – How The Internet Is Killing Our Culture (Bantam Dell Publishing Group, June 2007).

Source: MontrealGazette.com

Date: June 05, 2012

Link: http://www.montrealgazette.com/technology/Business+Pixels+Separation+Personal+cost+social+media+subject+debate/6729605/story.html

Questions for Discussions:

  • Summarize the criticism of the effect of Internet communication on our culture.
  • Do you agree with this assessment?
  • Where do you think this is going down the road?

 

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:    Mellody Hobson of Ariel Investments talks about her involvement on boards of Groupon, Starbucks and Estee Lauder.

Source: CNNMoney.com – video report

Date: June 01, 2012

Link: http://money.cnn.com/video/news/2012/05/29/f-mellody-hobson.fortune/

Questions for Discussions:

  • What did you learn about the decision-making activities of board members, as described by Mellody Hobson?
  • How do these boards benefit from her presence and how does she?
  • Is there a logical connection between the operations of these firms and the choice of Mellody Hobson for a board membership?

 

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 5 Managing Technology and Information.

Description:   Bloomberg’s Gigi Stone takes a look at recent studies on digital etiquette and the dangers that come along with email and social media. (Source: Bloomberg)

Source: Bloomberg.com – video report

Date: June 01, 2012

Link: http://bloom.bg/LPeh8S

Questions for Discussion:

  • Summarize the latest concerns about online communication etiquette?
  • How should employees and managers deal with these issues?

 

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 5 Managing Technology and Information.

Description: CEO does not see himself as replacement for Steve Jobs

Source: Marketwatch.com

Date: May 30, 2012

Link: http://www.marketwatch.com/story/apples-cook-says-focus-remains-on-products-2012-05-30?siteid=nwtwk

Questions for Discussions:

  • What did you learn about the management style of Apple’s new CEO?
  • How do you think this style will affect the performance of the company?
  • Is he a better sort of manager for today’s business environment than say, the late Steve Jobs?