Description: It took about 20 years before television viewers no longer had to wait for their sets to warm up. Yet here we are, 30-plus years into the personal computer era, and the instant-on PC remains elusive.
Source: Bloomberg.com
Date: 01/02/2010
Link: http://www.bloomberg.com/apps/news?pid=20601093&sid=aZ.Y_dCigYME
Questions for discussion:ÂÂ
- Do you think “instant-on†technology is an important consideration for buyers? Explain your answer.
- How much money do you think a buyer would be willing to pay for this product performance improvement?