Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description:  Amazon.com Inc. is a dominant player in industries as diverse as cloud computing, streaming media, and of course e-commerce, but the next business it should set its sights on is decidedly more old fashioned: gas stations.

Source: Bloomberg.com – video report

Date: Jan 02, 2019

Link: https://www.bloomberg.com/news/articles/2019-01-02/amazon-should-disrupt-gas-stations-says-street-s-biggest-bull

Questions for discussion:

  • What are the pros and cons for this new venture?
  • Do you think Amazon will go ahead with it?

Posted by & filed under Part 1 Business in a Global Environment, Part 6 Managing Financial Resources.

Description: Everything was going right for the stock market until Oct. 3. Then everything went wrong.

Source: CNBC.com

Date: Dec 31, 2018

Link: https://www.cnbc.com/2018/12/31/why-this-year-suddenly-fell-apart-on-wall-street-and-whats-ahead.html

Questions for discussion:

  • What went wrong, according to the report?
  • What has happened since the start of 2019?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Some conventional wisdom isn’t so wise. Productivity experts weigh in on some commonly held beliefs that are just wrong.

Source: FastCompany.com

Date: Jan 04, 2019

Link: https://www.fastcompany.com/90280925/6-common-beliefs-about-productivity-that-are-total-lies

Questions for discussion:

  • Why do you think these ideas about productivity have become popular?
  • Do you subscribe to any of these beliefs?
  • What are possible managerial problems associated with these beliefs?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:  Looking ahead to key digital trends in 2019, eMarketer’s analysts render a bad news/good news pair of predictions for Facebook.

Source: eMarketer.com

Date: Dec 04, 2018

Link: https://www.emarketer.com/content/predicting-some-bad-news-and-good-news-for-facebook-in-2019

Questions for discussion:

  • What does the report say about expected online viewing behaviors?
  • What does this mean for online businesses and FB in particular?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Unhappy in your job? It’s possible you’re an entrepreneur.

Source: Entrepreneur.com

Date: Jan 01, 2019

Link:  https://www.entrepreneur.com/article/324979?utm_source=newsletter&utm_medium=email

Questions for discussion:

  • Do you think this list is a fair guide to someone considering an entrepreneurial career?
  • What else would you suggest?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: CNN’s Dr. Sanjay Gupta explains how to use Apple Watch’s built-in ECG monitor.

Source: CNN.com – video report

Date: Dec 04, 2018

Link:  https://www.cnn.com/videos/business/2018/12/05/apple-watch-ecg-app-health-review.cnn-business/video/playlists/top-news-videos/

Questions for discussion:

  • Do you think this device will significantly increase consumer choice for Apple in place of other brands?
  • Who is the target market for this and other health related technology devices that Apple could produce?
  • What sorts of products and services would you think Apple should develop?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description:  Consumer staples may have started the year on a rocky footing, but the recent downturn in stocks — especially high-flying tech names — has seen investors rotate into more defensive trades. Staples is one of only three sectors in the green for the quarter, and the 2% gain is handily above the S&P’s 7.3% drop.

Source: Yahoo.Finance.com

Date: Dec 05, 2018

Link: https://uk.finance.yahoo.com/news/buy-mcdonald-apos-because-solid-171000077.html?guccounter=1

Questions for discussion:

  • Summarize the analysis presented.
  • Do you agree with the assessment?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Asian indices plummeted today—Nikkei 225 down 1.9%, Hang Seng down 2.5%, Shanghai Composite down 1.7%—and Europe’s Stoxx 600 is down 1.9% at the time of writing. The main catalyst for the continuation of this week’s selloff was the arrest in Canada of Sabrina Meng Wanzhou, the chief financial officer of Huawei and the daughter of company founder Ren Zhengfei.

Source: Fortune.com

Date: Dec 06, 2018

Link: http://fortune.com/2018/12/06/huawei-cfo-arrest-stock-market-today/

Questions for discussion:

  • How has the arrest affected the stock market?
  • How should management of the firm deal with this problem?
  • What do you think this story is about?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Apple is in advanced talks to buy rights to a gritty Israeli TV show called “Nevelot” (English translation: “Bastards”) and adapt it for the U.S., beating out bids from competitors including Showtime, FX and Amazon, according to several people with knowledge of the deal.

Source: CNBC.com

Date: Dec 06, 2018

Link: https://www.cnbc.com/2018/12/06/apple-pursuing-violent-israeli-show-nevelot-richard-gere-to-star.html

Questions for discussion:

  • Why is Apple TV searching for its “Breaking Bad” series?
  • How would this reposition the brand?
  • Do you think it is a good strategy?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:  Mobile video advertisers are on the hunt for ways to make their ads more engaging, and not just another commercial consumers have to tolerate. Rewarded video ads—also known as value exchange ads—seem like the answer. But are the benefits worth the cost?

Source: eMarketer.com

Date: Dec 06, 2018

Link: https://www.emarketer.com/content/rewarded-video-helps-mobile-advertisers-move-on-from-impressions?ecid=NL1001

Questions for discussion:

  • What is the concept behind “rewarded video”?
  • What does the report say about the effectiveness of this strategy?
  • Do you think it should be developed by more firms?
  • What are some rewards that could be offered by some firms?