Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Amazon said Tuesday that this year’s holiday shopping season has been the biggest in its history, as the coronavirus pandemic forced more people than ever to do their shopping online.

Source: CNBC.com

Date: Dec 01, 2020

Link: https://www.cnbc.com/2020/12/01/amazon-announces-black-friday-cyber-monday-2020-results.html?&qsearchterm=amazon

Questions for discussion:

  • How well is Amazon doing these days?
  • What explains this performance?
  • Do you think this trend is sustainable?
  • What can Amazon Management do to help maintain growth?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: The government is encouraging more factories, but C.E.O.s say labor costs in the country remain high.

Source: NYTimes.com

Date: Nov 27, 2020

Link: https://www.nytimes.com/2020/11/30/business/france-globalization-jobs.html?login=email&auth=login-email

Questions for discussion:

  • What does the article say is at the center of international competition?
  • Can businesses succeed without government intervention?
  • Should governments intervene to try to help businesses?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: If the pharmaceutical company is successful, we would be facing something greater than immunity to the coronavirus: the possibility of programming cells at will.

Source: Entrepreneur.com

Date: Nov 25, 2020

Link: https://www.entrepreneur.com/article/360574

Questions for discussion:

  • What does the research say about the sophistication of pharmaceutical research and development?
  • Do you think this article suggests the likelihood of more collaboration between firms?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: BlackBerry Ltd. surged the most since 2015 after the company signed a multiyear agreement with Amazon Web Services to develop and market its “Intelligent Vehicle Data Platform,” called IVY.

Source: BNNBloomberg.com – video report

Date: Dec 02, 2020

Link: https://www.bnnbloomberg.ca/blackberry-surges-most-ever-on-amazon-auto-collaboration-1.1530116

Questions for discussion:

  • Explain the explosive jump in share value?
  • How does this deal with Amazon affect the long-term growth of BlackBerry?
  • Would you advise investors to participate in this sector?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: This year, 41.7 million adults in the US will use telemedicine, representing 98.8% growth from a year prior, according to our latest estimates.

Source: eMarketer.com

Date: Nov 30, 2020

Link: https://www.emarketer.com/content/us-telemedicine-users-will-surpass-40-million-this-year?ecid=NL1001

Questions for discussion:

  • What does the report say about the growth of telemedicine usage?
  • How can this approach to medical service be better managed?
  • How can usage be marketed?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Zoom is poised to show another monster quarter when it reports results on Monday, with sales growth expected to top 300% for a second straight period.

Source: CNBC.com – video report

Date: Nov 29, 2020

Link: https://www.cnbc.com/2020/11/29/zoom-investors-look-to-post-pandemic-2021-even-with-big-q3-expected.html

Questions for discussion:

  • Explain the relationship of Zoom stock price to news releases about Covid-19 vaccines.
  • What does this mean from a marketing and longer-term strategic planning point of view for management?
  • Do you think Zoom and other online services that have benefited from behavioral changes due to Covid-19 remain good long-term investments?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: It’s painfully obvious that the startup community is still challenged by the task of creating board of director representation that reflects a diverse and inclusive membership.

Source: Entrepreneur.com

Date: Nov 25, 2020

Link: https://www.entrepreneur.com/article/359604?utm_source=newsletter&utm_medium=email

Questions for discussion:

  • Why is diversity on the board of new start-ups particularly valuable?
  • How can companies ensure a satisfactory level of diversity at the board level?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: The company has added 427,300 employees in 10 months, bringing its global work force to more than 1.2 million.

Source: NYTimes.com

Date: Nov 27, 2020

Link: https://www.nytimes.com/2020/11/27/technology/pushed-by-pandemic-amazon-goes-on-a-hiring-spree-without-equal.html

Questions for discussion:

  • What does Amazon’s hiring mean for the company?
  • Do you think these jobs signal good things about the economy?
  • Which businesses are losing to Amazon?
  • Which businesses are benefiting as Amazon grows?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: In the midst of social upheaval in the US, many marketers are striving to be more inclusive, especially as they relate to people who have been historically underrepresented, excluded, and stereotypically portrayed. By embracing and reflecting real-world diversity, marketers can build greater brand affinity and deeper customer relationships while working to effect positive change.

Source: eMarkerter.com

Date: Nov 26, 2020

Link: https://www.emarketer.com/content/consumers-expect-brands-inclusive?ecid=NL1001

Questions for discussion:

  • What does the research say about changing attitudes?
  • How should marketers deal with this information?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Black Friday has officially arrived in Canada, and while sales are expected to be muted this year as the country grapples with the COVID-19 pandemic, the shift to e-commerce means retailers need to manage consumer expectations for online ordering.

Source: Yahoo.Finance.com – video report

Date: Nov 27, 2020

Link: https://ca.finance.yahoo.com/news/with-black-friday-here-retailers-must-manage-delivery-expectations-experts-185107840.html

Questions for discussion:

  • Summarize the highlights presented in the report.
  • Why is delivery a critical component for online retailers?
  • Do you think consumers will revert back to more instore shopping after the pandemic issues subside?