Want to Improve Your Work Culture? Try Philotimo

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Promote a sense of obligation to make things better in your company and your world.

Source: INC.com

Date: Jan 09, 2023

Link: https://www.inc.com/bob-nelson/want-to-improve-your-work-culture-try-philotimo.html

Questions for discussion:

  • What does the article suggest to improve the work culture?
  • What do you think about these suggestions?
  • What would you add to the discussion?

Chipotle rolls out ‘Freepotle’ rewards with TikTok, Instagram prize wheel

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: Chipotle has made expanding and enriching its rewards program, which now counts more than 30 million members, a key focus for the last few years. The Freepotle perk is the latest development from a chain that has made free food items like guacamole and other side dishes an enticement for consumers to increase their orders. Existing members will be automatically enrolled in Freepotle and non-members can access the perk by joining by March 6.

Source: MarketingDive.com

Date: Jan 09, 2023

Link: https://www.marketingdive.com/news/chipotle-freepotle-rewards-tiktok-instagram-prize-wheel/639805/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202023-01-09%20Marketing%20Dive%20Newsletter%20%5Bissue:47167%5D&utm_term=Marketing%20Dive

Questions for discussion:

  • What is the thinking behind the promotional campaign?
  • Do you think it will resonate with members?
  • Do you think it can help build the brand and sales?

Used vehicle prices are falling but not enough to offset grossly inflated levels

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: DETROIT — Used vehicle prices are expected to come down further this year amid rising interest rates and improved availability of new cars and trucks, according to Cox Automotive.

Source: CNBC.com – video report

Date: Jan 09, 2023

Link: https://www.cnbc.com/2023/01/09/used-vehicle-prices-are-falling-but-not-enough-to-offset-record-highs.html

Questions for discussion:

  • Explain the movement in prices in terms of changes to supply and demand.
  • How do you think consumers will respond to future conditions in 2023?

Retail Woes Can Even Catch Up With Lululemon

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Lululemon, one of the few brands that has seemed immune to consumer cutbacks, surprised observers by lowering its profit forecast. While fourth-quarter sales have been strong so far, people gravitated toward its sale items, pinching the bottom line.

Source: MediaPost.com

Date: Jan 10, 2023

Link: https://www.mediapost.com/publications/article/381420/retail-woes-can-even-catch-up-with-lululemon.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=128890&hashid=7T9TCmQZSDGbnu-424RuBQ

Questions for discussion:

  • What are the concerns about the company and the decisions made by management over the holiday shopping period?
  • Do you think the company is changing its image and orientation towards consumers?

2022 Executive of the Year: Marc Pritchard

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: There were more than a handful of worthy candidates considered by MediaPost editors for this year’s Executive of the Year honors.

Source: MediaPost.com

Date: Jan 08, 2023

Link: https://www.mediapost.com/publications/article/380606/2022-executive-of-the-year-marc-pritchard.html?utm_source=newsletter&utm_medium=email&utm_content=comment&utm_campaign=128856

Questions for discussion:

  • What are some marketing insights posed by Marc Pritchard?
  • Do you agree that there is “no average consumer”?
  • Can marketers always follow this line of thinking in all product categories?

How health insurance may have made health care more expensive

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Widespread medical debt is a uniquely American problem. Roughly 40% of U.S. adults have at least $250 in medical debt, according to a survey conducted by Kaiser Family Foundation.

Source: CNBC.com – video report

Date: Jan 08, 2023

Link: https://www.cnbc.com/2023/01/08/how-health-insurance-may-have-made-health-care-more-expensive.html

Questions for discussion:

  • What is the explanation presented in this report for higher health care costs?
  • What are the solutions?
  • What would this mean for those businesses connected to health services, especially, insurance companies?

Raphael Bostic says Fed needs to ‘stay the course’ despite lower wage gains

Posted by & filed under Part 1 Business in a Global Environment, Part 6 Managing Financial Resources.

Description: Atlanta Federal Reserve President Raphael Bostic said Friday that December’s jobs report, with its slowdown in wage increases and better-than-expected employment growth, doesn’t change his view on monetary policy.

Source: CNBC.com – video report

Date: Jan 07, 2023

Link: https://www.cnbc.com/2023/01/06/raphael-bostic-says-fed-needs-to-stay-the-course-despite-lower-wage-gains.html

Questions for discussion:

  • What is the relationship between the jobs created and the Fed’s decisions about interest rates?
  • What does this report say is the likely course of future action by the Fed?

TikTok Expands Safety Features For Teens

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: To increase safety for teens on its app, TikTok has announced an expansion of its audience controls feature, offering creators the choice to restrict their videos to adult viewers. The adult-only controls feature has been specific to TikTok Live since October, but now it will cover short-form videos as well.

Source: MediaPost.com

Date: Jan 06, 2023

Link: https://www.mediapost.com/publications/article/381164/tiktok-expands-safety-features-for-teens.html?utm_source=newsletter&utm_medium=email&utm_content=readmore&utm_campaign=128834&hashid=hS_ZcQ0STwmC_wrFjlvhDA

Questions for discussion:

  • What do you think is motivating TickTok to introduce these controls?
  • Do you think government regulators should be involved in monitoring online communications distributed by social media companies like TikTok?

McDonald’s plans reorganization, job cuts as it accelerates restaurant openings

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: McDonald’s is planning job cuts and a reorganization as the company refocuses its priorities to accelerate restaurant expansion, CEO Chris Kempczinski told employees Friday.

Source: CNBC.com

Date: Jan 06, 2023

Link: https://www.cnbc.com/2023/01/06/mcdonalds-plans-reorganization-job-cuts.html

Questions for discussion:

  • How is McDonald’s reorganizing and what are the reasons given?
  • What do you think about this orientation?
  • What suggestions would you send to management?

Shopify tells employees to eliminate recurring meetings

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Yahoo Finance Live anchors discuss Shopify’s new internal meeting policy.

Source: Yahoo.Finance.ca – video report

Date: Jan 05, 2023

Link: https://finance.yahoo.com/video/shopify-tells-employees-eliminate-recurring-215943131.html

Questions for discussion:

  • What does the report say about the changes and the reasons given?
  • How do you think this will affect the firm?
  • Do you think this publicity will influence other firms to follow?