Is MoviePass’s new $10-a-month movie ticket deal really as epic as it seems?

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Description: There has to be some sort of a catch, right? Source: MarketWatch.com Date: Aug 15, 2017 Link: http://www.marketwatch.com/story/is-moviepasss-new-10-a-month-movie-ticket-deal-really-as-epic-as-it-seems-2017-08-15?siteid=nwtwk Questions for discussion: Who is the target customer for this business model? Does it make sense for theatre management to join this program? What other pricing models would work for theatres?

Canada Goose spreads its wings with London and Chicago store openings later this year

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Description: Canada Goose will open its first standalone store outside of North America with a new location in London as the outerwear giant makes an expanded e-commerce push into Europe. Source: FinancialPost.com Date: May 11, 2017 Link: http://business.financialpost.com/news/retail-marketing/canada-goose-kicks-off-global-expansion-with-london-and-chicago-stores-later-this-year Questions for discussion: Why is the company opening more retail outlets? What are the rewards for a… Read more »

SPOS #567 – Thinking Content Marketing With Jay Acunzo

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Description: This young man has lead an fascinating career, and he’s just getting started. Jay Acunzo was head of content at HubSpot, a media strategist at Google and ran content marketing for a venture capital firm. If anyone has seen how content marketing has grown along with digital marketing, it’s Jay Acunzo. Source: Sixpixels.mirumagency.com/ Date: May 21,… Read more »

3-D Printed Clothing Coming to a Store Near You?

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Description: A 3-D knit printer developed by Intel is among new technology at the National Retail Federation convention that will help retailers meet customers’ immediate needs. Intel’s Michelle Tinsley joins Lunch Break with Tanya Rivero with a printed sweater and a look at other innovations that will improve the retail customer experience. Photo: Intel Source:… Read more »

Founder Friday: Meet Josh Udashkin, Founder and CEO of Raden

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Description: This 33-year-old is making high-tech luggage that charges your phone and weighs itself. Source: Fortune.com – video report Date: Feb 17, 2017 Link: http://for.tn/2kS1hZc Questions for Discussions: Do you think this is a better “mousetrap”? Who is the target customer? Describe Josh Udashkin from an entrepreneurship point of view?

Here’s How Mark Zuckerberg Plans to Combat Isolationism

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Description: He wrote a 5,700 word manifesto about it on Facebook. Source: Fortune.com – video report Date: Feb 17, 2017 Link: http://for.tn/2lrvSzP Questions for Discussions: What is globalization? How is Facebook a reflection of globalization forces at work? Do you think the world is pulling away or moving forward to more globalization?

Fitbit’s Game Plan For Making Your Company Healthy

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Description: Given how things often go in Silicon Valley, Fitbit shouldn’t be here. It started selling wearable activity trackers when other hardware startups struggled for funding. Source: Forbes.com Date: Jan 08, 2016 Link: http://www.forbes.com/sites/parmyolson/2016/01/08/fitbit-wearables-corporate-wellness/ Questions for Discussions: Summarize the reasons for the firm’s success in the marketplace thus far. How should management respond to the… Read more »

How Google’s ‘Mobilegeddon’ could hurt small businesses

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Description: Starting Tuesday, sites that aren’t optimized for mobile devices could see a drop in their Google search ratings. Source: Fortune.com – video report Date: April 21, 2015 Link: http://for.tn/1QfJPbT Questions for Discussions: What is the problem facing small businesses? How should they respond?