Carol Bartz exclusive: Yahoo “f—ed me over”

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Here is what Carol Bartz thinks of the Yahoo (YHOO) board that fired her: “These people f—ed me over,” she says, in her first interview since her dismissal from the CEO role late Tuesday. Source: Fortune.com Date: 09/08/2011 Link:   http://postcards.blogs.fortune.cnn.com/2011/09/08/carol-bartz-fired-yahoo/?iid=SF_F_Lead Questions for discussion: How would you characterize the way Carol Bartz was treated? Do… Read more »

Alger CEO: Why we stayed in Manhattan after 9/11

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Description: The CEO of a New York investment firm explains his decision to lease new space for its headquarters in Manhattan after dozens of employees were killed and its business almost wiped out on September 11, 2001. Source: Fortune.com Date: 09/09/2011 Link:   http://finance.fortune.cnn.com/2011/09/09/alger-dan-chung-september-1/?iid=SF_F_River Questions for discussion: What does this report have to say about the… Read more »

Is your Gibson guitar contraband?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:  Federal agents raid Gibson Guitar factories looking for rare, protected wood, such as ebony and rosewood from India, costing the guitar manufacturer $1 million in losses. Source: CNNMoney.com – video report Date: 09/02/2011 Link:  http://money.cnn.com/video/news/2011/09/02/n_gibson_raid.cnnmoney/ Questions for discussion: What are the ethical issues in this case? Is Gibson management behaving in a socially responsible… Read more »

H-P: We’re Bringing TouchPad Back

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description:  The H-P TouchPad is dead; long live the TouchPad. Due to unexpected, almost cult-like demand for cheap TouchPads after H-P decided to kill its iPad rival, the company has decided to revive the tablet for a limited time. Ian Sherr and Ina Fried discuss on digits. Source: Marketwatch.com – video report Date: 08/31/2011 Link: … Read more »

How Steve Jobs saved Apple

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:  A look back at why Steve Jobs was ousted from Apple and how his return reinvented the computer giant. Source: CNNMoney.com – video report Date: 08/25/2011 Link:  http://money.cnn.com/video/technology/2011/08/24/t_steve_jobs_apple_fall_rise.fortune/ Questions for discussion: How would you describe the business career of Steve Jobs? What do you think Jobs’ legacy will be? Would you consider Jobs an… Read more »

First, Make Money. Also, Do Good.

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:  CORPORATE social responsibility efforts have always struck me as the modern equivalent of John D. Rockefeller handing out dimes to the common folk. They may be well-intentioned, but they often seem like small gestures at the margins of what companies are really trying to do: make money. Source: NYTimes.com Date: 08/13/2011 Link: http://www.nytimes.com/2011/08/14/business/shared-value-gains-in-corporate-responsibility-efforts.html?ref=business Questions… Read more »

Behind Five Guys’ Beloved Burgers

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Description: Carnivores keep coming back for the authentic vibe as much as the beef, but maintaining it throughout the franchise is no simple task Source: Businessweek.com Date: 08/12/2011 Link:  http://www.businessweek.com/magazine/behind-five-guys-beloved-burgers-08112011.html Questions for discussion: Summarize the key reasons for the success of the business. How might franchising affect growth of the company? How can they maintain… Read more »

Would You Like a Smile With That?

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Description:  SOMETHING weird is happening inside a Pret A Manger sandwich shop on Broadway in Midtown Manhattan. Source: NYTimes.com Date: 08/06/2011 Link: http://www.nytimes.com/2011/08/07/business/pret-a-manger-with-new-fast-food-ideas-gains-a-foothold-in-united-states.html?ref=business Questions for discussion: How is the management of this business different from most other`s in this industry? Do you think their approach will allow the company to succeed?

Roaste.com: A Website for Coffee Cognoscenti

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Description: The three-year-old online marketplace is selling more java from independent roasters by appealing to opinionated drinkers Source: Businessweek.com Date: 08/04/2011 Link:  http://www.businessweek.com/magazine/roastecom-a-website-for-coffee-cognoscenti-08042011.html Questions for discussion: Summarize the key points made in the report. What other marketing ideas would you recommend to these businesses?

Turning an American classic on its head

Posted by & filed under Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Meet one ‘food truck without wheels’ in East Atlanta, Ga., that is a unique twist on the familiar American hot dog stand: this one only sells chicken sausage. Source: CNNMoney.com – video report Date: 07/08/2011 Link: http://money.cnn.com/video/smallbusiness/2011/07/08/smb_delias_sausage.cnnmoney/ Questions for discussion: Summarize the reasons for the success of this business. What other start-ups might work… Read more »