Description: Why did Alex Bogusky, the most celebrated adman of his era, turn his back on the business? Source: Businessweek.com  Date: 07/29/2010 Link: http://www.businessweek.com/magazine/content/10_32/b4190060449252.htm Questions for discussion: Summarize the probable reasons for Alex Bogusky`s decision. What do think about his decision? What do you think about his criticism about the advertising industry?
Posts Tagged: Human Resource Management Motivation and Labor-Management Relations (p286)
What Mad Men Gets Right About Innovation
Description: A scene from the Sterling Cooper ad agency offers a lesson about how leaders can foster creativity. Source: Businessweek.com  Date: 07/23/2010 Link: http://www.businessweek.com/managing/content/jul2010/ca20100723_186913.htm Questions for discussion: Summarize the main findings of the research report. Are you surprised by any of them? What message is there here for managers and for employees?
CEO Pay Breaks Glass Ceiling as Bartz Gets $47.2 Million in ‘09
Description: Chief executive officers’ pay is shattering the glass ceiling. Boosted by a $47.2 million package for Carol Bartz of Yahoo! Inc. and $26.3 million for Irene Rosenfeld of Kraft Foods Inc., compensation for woman CEOs at the biggest U.S. companies is booming. Source: Bloomberg.com Date: 05/13/2010 Link: http://www.bloomberg.com/apps/news?pid=newsarchive&sid=aM3CXlOJRBcs Questions for discussion: What does this… Read more »
On Her Team, It’s All About Bench Strength
Description: This interview with Sharon Napier, chief executive of Partners + Napier, an ad agency based in Rochester, was conducted and condensed by Adam Bryant. Source: NYTimes.com  Date: 05/07/2010 Link: http://www.nytimes.com/2010/05/09/business/09corner.html?ref=business Questions for discussion: What lessons did you learn by reading this article? Which comment do you think was the most insightful? What would… Read more »
Innovation, by Order of the Kremlin
Description: AROUND the time that Apple Computer was making it big in California, Andrey Shtorkh was getting a first-hand look at the Soviet approach to high tech: he guarded the fence keeping scientists inside Sverdlovsk-45, one of the country’s secret scientific cities, deep in the Ural Mountains. Source: NYTimes.com Date: 04/10/2010 Link: http://www.nytimes.com/2010/04/11/business/global/11russia.html?ref=business Questions for… Read more »
Bargain Rates for a C.E.O.?
Description: LAST year may have been unnerving for chief executives accustomed to all of the familiar ornaments of corporate life: eight-figure pay packages, corporate jets, memberships in select clubs, and on and on. Source: NYTimes.com Date: 04/02/2010 Link: http://www.nytimes.com/2010/04/04/business/04comp.html?ref=business Questions for discussion: Do you think CEOs are fairly paid? How would you set compensation for… Read more »
GM’s chief gets $9 million
Description: General Motors chairman and chief executive, Ed Whitacre, Jr. will receive a compensation package worth $9 million, the automaker said Friday. Source: CNNMoney.com Date: 02/19/2010 Link: http://money.cnn.com/2010/02/19/news/companies/GM_salary/index.htm Questions for discussion: Do you believe this compensation is appropriate in light of GM’s history and connection to TARP? Do you believe there can be negative reaction… Read more »
More top job changes at GM
Description: Lutz taken out of marketing role, head of engineering becomes president of GM North America. Source: CNNMoney.com Date: 12/04/2009 Link: http://money.cnn.com/2009/12/04/autos/gm_management_changes/index.htm Questions for discussion: What do you think is motivating the many management changes taking place at GM? Explain your thinking. Do you think the changes are seen as positive developments for the firm… Read more »
