Federal regulators file lawsuits to shut down a telemarketing scam targeting millions of consumers with phony auto warranties.
Keys: Marketing, government regulation
Questions for discussion:
- What would you do if you were able to change the current laws regarding telemarketing in general and telemarketing that is found to be dishonest?
- Are surprised by the amount of sales this fraud was able to generate?
- Why do you think people responded to this solicitation over the phone?