Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Lawmakers say they have “serious concerns” about the prospect that Facebook will launch a children’s version of the photo-sharing app Instagram.

Source: MediaPost.com

Date: Apr 06, 2021

Link: https://www.mediapost.com/publications/article/362047/instagram-for-kids-raises-serious-concerns-lawm.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=121966&hashid=l3tGlXhWQw2MIejOLismCw

Questions for discussion:

  • What are the ethical and social issues presented in this story?
  • How would you advise management to proceed?
  • What advice would you suggest to concerned parents?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: The story of shades, from industrial safety-gear to ultimate accessory.

?Source: Economist.com

Date: Apr 06, 2021

Link: https://www.economist.com/1843/2021/04/06/the-geeky-origin-of-your-cool-sunglasses?utm_campaign=the-economist-today&utm_medium=newsletter&utm_source=salesforce-marketing-cloud&utm_term=2021-04-06&utm_content=article-image-7&etear=nl_today_7

Questions for discussion:

  • How and why do you suppose sunglasses became a “cool” fashion-accessory?
  • Do you think consumers today are less concerned with function and more about looks?
  • For which other products is this competition between form and function also evident?

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Description: Companies like Delta are caught between Democrats focused on social justice and populist Republicans. They face major political consequences no matter what they do.

Source: NYTimes.com

Date: Apr 05, 2021

Link: https://www.nytimes.com/2021/04/05/business/voting-rights-ceos.html

Questions for discussion:

  • What are the social issues facing companies, as described in this article?
  • How should management deal with this environment, in your opinion?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: The former auto parts magnate is betting that his three-wheel, single-seat vehicle will revolutionize the industry

?Source: FinancialPost.com

Date: Apr 05, 2021

Link: https://financialpost.com/commodities/energy/electric-vehicles/this-is-my-crowning-piece-frank-stronach-is-back-with-big-plans-for-a-small-electric-vehicle

Questions for discussion:

  • What do you think of this concept?
  • Who do think would be the target market?
  • What price do you think would work to drive massive adoption by consumers?
  • Would you invest in this company?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Social Finance, a nonprofit, is spreading a model in which training programs get paid if students get hired, not just if they enroll.

Source: NYTimes.com

Date: Apr 07, 2021

Link: https://www.nytimes.com/2021/04/07/business/job-training-thats-free-until-youre-hired-is-a-blueprint-for-biden.html

Questions for discussion:

  • What do you think of this nonprofit business model and Social Finance, in particular?
  • Is this a replacement for traditional education and training funding?
  • How would you market this program to governments, businesses and learners?
  • What fields of training would likely benefit most from this model?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Learning to write persuasive letters in first grade, 7-year-old Kamryn Gardner wrote to Old Navy, asking them to put real pockets in girls’ jeans – and the retailer responded by sending her jeans with pockets! Joining TODAY live with her parents, Kamryn says “I was very excited … I thought it was a birthday present.”

Source: NBC.com – video report

Date: Apr 08, 2021

Link: https://www.today.com/video/meet-the-7-year-old-who-asked-old-navy-to-put-pockets-in-girls-jeans-109850693664

Questions for discussion:

  • What are the PR and other marketing benefits that derive from this story on national network television?
  • What does this story say about the management at Old Navy?
  • Do you think the publicity generated by this story can affect investors’ decisions about Old Navy?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: The coronavirus pandemic led to heightened gaming usage and viewership of gaming video content in 2020, with mobile phones being the most popular device for gaming in the US.

?Source: eMarketer.com

Date: Mar 31, 2021

Link: https://www.emarketer.com/content/mobile-phones-are-most-popular-gaming-device-by-long-shot?ecid=NL1001

Questions for discussion:

  • What does the report say about online gaming and the reasons?
  • What does this mean for developers and the industry as a whole?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Should we try something similar here in the U.S.?

Source: INC.com

Date: Mar 30, 2021

Link: https://www.inc.com/jessica-stillman/spain-productivity-four-day-workweek.html

Questions for discussion:

  • What does the article say about the changing attitudes towards work and lifestyles?
  • What do you think about the pros and cons of a shorter work week?
  • How feasible do you think this idea is in the U.S.?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 6 Managing Financial Resources.

Description: VCs know the score, so any attempt to snowball them won’t work. Tell them what they need to know, though, and you’re likely to get invited back.

Source: Entrepreneur.com

Date: Mar 31, 2021

Link: https://www.entrepreneur.com/article/366402?utm_source=newsletter&utm_medium=email

Questions for discussion:

  • Summarize the key advice presented to entrepreneurs.
  • Does this line of thinking make sense to you?
  • How does this advice tie-in with the business plan?