Description: The cheap-chic teen retailer is growing amid questions about just how original its clothes are
Source: Businessweek.com
Date: 01/20/2011
Link: http://www.businessweek.com/magazine/content/11_05/b4213090559511.htm
Questions for discussion:ÂÂ
- Summarize the reasons for this retailer’s success.ÂÂ
- Who is the target customer?
- Do you think there is anything else that should be added to their business strategy?
- Are there any changes you would make?
Leave a Reply
You must be logged in to post a comment.