Description: Meet one ‘food truck without wheels’ in East Atlanta, Ga., that is a unique twist on the familiar American hot dog stand: this one only sells chicken sausage.
Source: CNNMoney.com – video report
Date: 07/08/2011
Link: http://money.cnn.com/video/smallbusiness/2011/07/08/smb_delias_sausage.cnnmoney/
Questions for discussion:
- Summarize the reasons for the success of this business.
- What other start-ups might work just as well if they employed the same thinking as this firm?
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