Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Innovation is hard enough without tripping over your feet. Consider these guiding truths. Intelligence is learning from your own mistakes. Wisdom is learning from the mistakes of others. Here, we offer some hard-earned innovation wisdom.


Date: 06/28/2011


Questions for discussion:

  • Summarize the key points made in the report.
  • Do you agree or disagree with the suggestions?

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