Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: Smartphone cases that can print your selfies and cameras that fit just about anywhere were among the highlights from the 2015 Consumer Electronics Show.

Source: – video report

Date: Jan 08, 2015


Questions for Discussions:

  • Who do you think the target customer would be for each of the products illustrated in this report?
  • What is the utility provided by each product?

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