Burger King removes soda from Kids Menu

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: The fast-food company will now list fat-free milk, low-fat chocolate milk, and apple juice on the children’s menu.

Source: Fortune.com – video report

Date: March 10, 2015

Link: http://for.tn/1Mpgzee

Questions for Discussions:

  • How have fast food restaurants responded to trends towards healthier eating?
  • Do you think these efforts are socially responsible enough to reduce criticisms of these firms’ policies on menu development?

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