Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: The holiday racks up about $20 billion.

Source: Fortune.com – video report

Date: Feb 10, 2017

Link: http://for.tn/2lsuQVe

Questions for Discussions:

  • Summarize the size of spending on Valentine’s Day gifting.
  • Are you surprised by these statistics?
  • What does this report suggest about our culture and social behavior?

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