Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: SAN FRANCISCO — For more than a year, General Motors has tantalized investors with plans to build its future around self-driving cars.


Date: Nov 30, 2017


Questions for discussion:

  • What do you think of the progress made at GM?
  • Do you think GM can become a global competitor in the driverless car industry?

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