Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: In 2021, the biggest US beneficiary of the streaming bonanza will be Disney.

Source: eMarketer.com

Date: Dec 24, 2020

Link: https://www.emarketer.com/content/disney-will-become-streaming-heavyweight?ecid=NL1001

Questions for discussion:

  • Why is Disney expected to grow so much, according to the analysis?
  • Why is subscription key to the long-term success of the firm?

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